Despite their wellness supplements being adored by repeat customers, this brand faced a significant hurdle: attracting first-time buyers. They approached us with a clear need—to convert potential customers into initial purchasers and boost their sales numbers.
We proposed a strategic approach to address this challenge: offering free product samples to entice new customers. After securing their approval, we launched an ad campaign inviting users to sign up for these samples. Following this, we implemented a retargeting strategy with two tailored ad sets—one providing a discount and the other showcasing the full product portfolio to highlight available options.
Our targeted strategy proved highly effective. Within three months, the brand saw impressive results:
ROAS: Achieved a remarkable return on ad spend, with 3.29x from one ad set and 7.02x from the other.
Sales: Generated $1,528 in total sales value.
Customer Retention: Transformed first-time users into loyal, repeat customers, securing ongoing revenue for the brand.
This case study illustrates how our tailored approach can drive substantial growth and ensure a steady income stream for businesses.
When this vitamin company approached us, they were struggling to see a significant return on their Facebook ads and were on the brink of financial trouble. They needed immediate results to avoid closing their doors and were skeptical about achieving a ten-times return on ad.
We discovered the issue wasn’t with the messaging but with reaching the right audience. Through thorough product analysis and A/B testing, we identified and targeted the exact customer segments most likely to convert. We then crafted an ad campaign tailored to these insights.
The results were swift and substantial:
ROAS: Achieved an impressive average return on ad spend of 10.64x from multiple ad sets.
Reach: Engaged 585 potential customers within just a few weeks.
Sales: Enabled the brand to refocus their strategy, leading to increased sales and the development of a loyal customer base.
This case study highlights our ability to turn around challenging situations with precise targeting and effective messaging.
Facing record-low sales and struggling to gain consumer trust, this health and wellness supplement brand sought our help to not only increase sales but also build a base of repeat customers. The key challenge was overcoming skepticism and establishing credibility for their new products.
Recognizing the need for strong reputation management, we launched a Facebook ad campaign showcasing genuine customer reviews through compelling images and videos. Alongside, we conducted A/B testing to pinpoint the most responsive audience for their products.
The results exceeded expectations:
ROAS: Achieved over 10x return on ad spend across multiple ad sets.
Sales Growth: Saw nearly 200 purchases from a single ad set.
Ongoing Success: Subsequent retargeting campaigns further bolstered results and continued to drive sales.
This case study demonstrates how strategic reputation management and targeted advertising can transform sales performance and build lasting customer loyalty.
A health and wellness supplement firm sought to boost sales and revenue through an effective advertising strategy. The primary objective was to significantly increase sales revenue while staying within the allocated ad budget.
Our approach included:
Utilizing Lookalike Audiences: Implemented Lookalike Audiences (LLAs) and Super LLAs to enhance ROAS.
Strategic Pixel Setup: Optimized pixel configuration and audience targeting for maximum campaign impact.
Conversion Campaign: Launched a “Conversion” campaign focused on driving more sales.
Rapid Testing: Conducted RFT testing to quickly identify effective assets.
Creative Optimization: Continuously tested and refined ad copies and creatives.
From January 1st to January 31st, the campaign achieved:
ROI: Spent $3,472 on Facebook Ads to generate $23,499 in sales, resulting in a 780% return on investment.
ROAS: Averaged a return on ad spend of over 6x.
Subscriber Growth: Acquired 641 new email subscribers.
Increased Engagement: Gained 184 new Facebook page likes.
This case study highlights how a strategic Facebook advertising approach can deliver exceptional results and drive significant revenue growth.
Our mission is simple: we measure our success by the success of our partners. We are dedicated to delivering exceptional results and driving significant growth at every stage of our collaboration.
Our mission is simple: we measure our success by the success of our partners. We are dedicated to delivering exceptional results and driving significant growth at every stage of our collaboration.